CMON Expo and SPIEL Essen sign marketing partnership

CMON Expo and SPIEL Essen sign marketing partnership

CMON Expo と SPIEL Essen がマーケティングパートナーシップを締結

*This release is an announcement by CMON Limited, translated and announced for the Japanese market by its Japanese branch, CMON JAPAN.

CMON Limited (based in Singapore) is pleased to announce a marketing partnership between CMON Expo Thailand and SPIEL Essen in August 2023. This new initiative aims to further the common goal of promoting global board game events.

The partnership will begin at the CMON EXPO in Bangkok in November 2023, when SPIEL Essen will set up an information and marketing booth at the exhibition venue together with the SPIEL organizers. In addition, from 2024, SPIEL Essen will have a CMON EXPO booth at SPIEL Essen.

From David Doust, Founder and CEO of CMON

"SPIEL Essen is the leading gaming convention for our industry, and this is a major step forward in bringing the love of gaming to an incredibly fast-growing market across Asia. I've been attending SPIEL Essen for decades and it's an honor to host them at our convention. I hope our shared passion for board games will inspire players, publishers and designers to see the possibilities of what we can achieve."

For news, tickets, event schedules, and more, please visit the official CMON Expo website ( *Not available in Japanese).

About CMON

CMON Limited (1792.HK) is an international publisher and designer of board games, RPGs and graphic novels. Starting as a small hobby manufacturer, CMON Limited has grown into a multinational group publishing award-winning games such as Zombicide™, Cthulhu: Death May Die™, Arcadia Quest™, Rising Sun™, Blood Rage™, The World of Smog™ and Marvel United™. Known for working with the world's top game designers, artists and sculptors in the hobby industry, CMON Limited has built an impressive portfolio of original IP, bestselling IP and licensed material. In addition to global retail sales, CMON Limited is also the #1 company of any type to raise funds on Kickstarter, having raised over $100 million on the platform since the debut of Zombicide in 2012.

About SPIEL Essen and Merz Verlag

Merz Verlag is the organizer of SPIEL Essen, the world's largest board game trade fair. Merz Verlag organises the entire event, welcoming around 1,000 exhibitors and around 150,000 visitors from all over the world to Essen in the heart of the Ruhr area every year. Merz Verlag takes care of everything related to SPIEL Essen: organising exhibitors, planning the venue, coordinating with the fair, communicating with the media and visitors, awarding special games and arranging tickets.